Victoria Colette

Digital Résumé and Project Portfolio

• Brand Storyteller • Content Strategist • Social Media Manager
• Marketing/Communications • Writing/Editing

Profile

Accomplished, award-winning journalist, writer-editor and content creator with extensive experience in marketing, communications, media and public relations. Expertise in communications strategy and content creation for external and internal audiences in public and private sectors.

 Moving missions FORWARD

"Everyone has stories to tell and initiatives to unveil. I create content to enlighten and inspire diverse audiences." ~ Victoria Colette

Victoria has advanced public relations, marketing and communications initiatives for corporate, government, academic and not-for-profit organizations — among them, U.S. Department of Defense, U.S. Department of State, The George Washington University, Mercer, American Red Cross (national headquarters) and Special Olympics (national headquarters).

Previously — as a journalist, reporter, and writer-editor for numerous print and online publications — Victoria merited first- and second-place Excellence in Journalism Awards for her work. Her project portfolio provides access to journalism clips, digital content, photography and other marketing/communications collateral she created to promote business, education, technology, environmental issues, policy, health care, finance, philanthropy, arts, lifestyles, travel and other topics.

Education ▼
Career Development ▼
Certifications ▼
Communications approach 

Top 20 Testimonials

Tap arrows to scroll recommendations written by employers, clients and stakeholders

Office of the Under Secretary of Defense
for Policy

Recommendation of Anthony A. Aldwell
Policy Chief Operating Officer

"Victoria is a one-stop news shop—facilitating every step from story topic brainstorming, background research, source interviews and photo shoots, to writing, editing, story layout, html programming, image editing, Web publishing and marketing.

Bringing boundless energy and enthusiasm, she designed, launched and maintained an internal Policy e-zine that spotlighted the people, organizations and initiatives that advanced Policy’s mission. Her exceptional writing talents gifted Policy with more than a hundred enlightening stories that people across our organization read, appreciated and anticipated each week.

By finding just the right angle and presentation for the topic, she provided fascinating insights into these spotlights that would not otherwise have been as intriguing. Consequently, the e-zine compelled the greatest number of site visits on the Policy portal.

It has been my pleasure to work with Victoria and I recommend her whole-heartedly for future assignments that leverage her expertise."

TIAG® (The Informatics Applications Group, Inc.)

Recommendation of Arthur “Charlie” Doutt
Managing Director

"Victoria is a one-of-a-kind employee who would benefit any organization and I endorse her without reservation. I served as Victoria's director during her prior employment with tiag (The Informatics Applications Group, Inc.) as a communications strategist/writer supporting the Office of the Under Secretary for Defense of Policy (OUSD-P) between 2010-2012. Victoria was a great asset to OUSD(P) and TIAG, providing a very unique skill set that Policy quickly found to be invaluable.

To spotlight the "good news stories of Policy" in an enlightening and compelling online format, Victoria created, launched and managed the Policy Weekly blog and Policy Backstories electronic magazine. Victoria facilitated every step from story topic brainstorming, background research, source interviews and photo shoots, to writing, editing, story and design layout, html programming, image editing, photo captioning, tagging/keywording, Web publishing and marketing. Victoria also established an editorial network, maintained an editorial calendar for Policy Team awareness of plans and progress for upcoming stories, and monitored site statistics. She also served as photographer for the e-zine and other Policy events.

Victoria remained eager to assist with various communications projects in other Policy components, working long nights and extra hours to produce exceptional product. As Policy Backstories continued to grow its audience, Victoria accomplished the mission to advance Policy's mission - in the most creative, compelling and timely manner possible. Successfully positioning the electronic magazine as a top site on the Policy portal in just under a year, Victoria single-handedly created a strategic communications portal - working tirelessly to make it successful. A good barometer of this success came in April 2011, when the site had reached such a large audience, it was referenced in an article by The Washington Post. Victoria's high-quality work was consistently praised by Policy employees both senior and junior, who lauded her for "adding color to the organization" and for "giving us a better holistic feel for who we are and what we do!"

Special Olympics National Headquarters

Recommendation of Douglas McAllister
former Marketing and Communications Director

"During my prior tenure as Special Olympics marketing and communications director, Victoria served as writer/editor on my team. A very talented writer with an engaging style, Victoria can be counted on to produce writing that is always compelling and motivational. She is able to capture the reader from the outset and maintain it throughout the piece, blending factual data, insightful information and emotional appeal, to make a point.

An expert researcher and reporter, Victoria is imaginative and resourceful in locating information and resources that make her work rich and enlightening. She is also a patient interviewer who can draw out her sources to gather background and quotes that distinguish her writing. Victoria can also be counted on to meet her deadlines, producing quality work on short notice, with tight turnaround times. She is able to manage multiple projects and keep them all moving forward with patience and a sense of humor.

On a personal note, Victoria is extremely fun to work with! Most certainly, Victoria would be an asset to any organization."

Silcord U.S. Productions

Recommendation of Alain Amouyal
CEO

"Each time I work with Victoria Colette, I am always impressed to see how gifted she truly is. Few people are able to achieve such a synthesis in summarizing the core and key aspects of complex projects in such a compelling manner ... and in such a short period of time!

I am grateful for the amazing work Victoria did on our three websites during 2010, in addition to our executive summary and numerous other marketing/communications projects she's since produced for Silcord U.S. Productions — including The Orpheus Project, Catharsis Technique, and my personal music composition website.

Victoria also applied her social media expertise to create superb SEO content for my LinkedIn professional profile, and she continues to serve as social media trainer and support specialist for our company.

I remain impressed by the concise nature, clarity, and quality of Victoria's work, the creativity of her communications strategies, and the accuracy of her proofreading and editing. And always, Victoria works in a most friendly, informative, and useful manner."

American Red Cross National Headquarters

Recommendation of Molly Schar
former Stewardship Manager

"Victoria is a superb writer, but her real gifts are the energy and creativity she brings to every project. She asks all the right questions and digs deep, consistently going above and beyond to deliver products of the highest quality. Collaborating with Victoria is a delight."

The George Washington University

Recommendation of David Garofalo
former Senior Director, GW Development & Alumni Relations

"Victoria focuses on her work and takes great pride in her end product. She has an extremely strong skill-set and is a valuable resource for proofing, editing and writing. She is always eager for new projects and works diligently to surpass expectations, requiring minimal supervision.

On top of all these skills, Victoria is very helpful, kind and respectful to others with whom she works. She has added tremendously to our Communications team ... and I strongly recommend her."

Office of the Under Secretary of Defense
for Policy

Recommendation of Mark Ribbing
Senior Communications Advisor to the Under Secretary of Defense for Policy

"As a contractor in the Pentagon, writing about individuals and groups throughout the Secretary of Defense's Policy operations, Victoria had to continually learn about and interact with a wide range of people in order to produce high-quality written products on tight deadline. She always did this with notable professionalism, grace, good humor and skill.

Victoria is a very hard worker who takes her craft seriously. Her industriousness, her sense of curiosity, and her commitment to mission all served her in excellent stead here at Pentagon, and would be valuable qualities in any assignment she undertakes.

I am very glad to have had the opportunity to work with this dedicated public servant."

Mercer

Recommendation of Ginger Heller
Mercer Senior Associate

"Victoria is a conscientious and highly skilled writer/editor who possesses a rare ability to enlighten and motivate diverse audiences. Whether the content is creative marketing and communications, complex technical projects, or informative, inspirational copy for websites and intranets, she has a way of making topics and issues clear and easy to understand.

The products Victoria creates exemplify her strengths in research and communications. In every assignment, she also demonstrates admirable initiative – offering suggestions and proposing solutions to ensure clear, accurate content and enhanced user experience. She’s also a self-starter who works well, either independently or as part of a team.

From firsthand experience, I can happily recommend Victoria as a very talented writer and editor!"

Office of the Under Secretary of Defense
for Policy

Recommendation of Rhonda Truesdale
former Policy Business Transformation Team Lead

"When Victoria and I worked together in the office of the Under Secretary for Policy at the U.S. Department of Defense, she proved herself to be an exceptional writer and publisher as creator of the "Policy Backstories" e-zine. She writes superb articles and is one of the best authors I’ve ever known. She always knows the best angle of attack to get the strategic message across and she's equally skilled at leveraging the right vehicle for best effect.

Victoria is also a perfectionist who bends over backwards to deliver, and unfailingly delivers what she promises. She refuses to compromise on quality, and regularly seeks appropriate guidance and feedback from story sources and supervisors. She navigates valiantly through any obstacles thrown in her way and is always where she’s supposed to be, even at the sacrifice of her personal needs.

When Victoria and I worked together within Policy, I found her to be an effective reporter and writer who reaches out to get story ideas, vets finished drafts and maintains a strong source network. Through exhaustive follow-through and follow-up, she met the challenges of interviewing busy staff in a restrictive environment and bureaucratic morass. She was rarely stymied by the unique set of obstacles that Policy generated as a blend of a Defense organization and a political one.

Victoria consistently earned praise from Policy employees both senior and junior. I highly recommend Victoria's work. She’s also a really great person and I personally enjoyed working with her."

American Red Cross National Headquarters

Recommendation of Elizabeth Kalweit
former Senior Writer/Editor

"Victoria and I collaborated on several major projects while she was Lead Writer and I was a senior writer/editor in Donor Communications at the American Red Cross. I was impressed with her considerable skills as a writer and editor, and with the depth and breadth of her publications knowledge.

Victoria is a skilled interviewer who takes great pride in telling her subject’s story with passion, purpose and precision. She is a meticulous and tenacious researcher, and her solid work ethic shows in the finished product."

United Way of Summit County

Recommendation of Michael Gaffney
Vice President of Marketing

"Victoria is an exceptional writer with that rare ability to make the complex understandable and the corporate personal. She becomes part of your team and takes your success to heart."

American Red Cross National Headquarters

Recommendation of Gabrielle DeFord
former Project Manager and Editor

"Victoria has a gift for storytelling, weaving vivid, concrete details together with action verbs to bring what she writes about alive for readers. She has served as a compassionate advocate for those affected by disasters, sharing their stories with donors who'd given to help."

SBN / Smart Business News magazine

Recommendation of Bob Rosenbaum
former Editor

"When Victoria and I worked together at SBN, I quickly came to trust her as a thorough and inquisitive reporter who aggressively threw herself into the story – not just finding facts, but figuring out the how's and why's behind them. She followed that up with a clear, readable and – when appropriate – entertaining writing style. She had a solid reason for everything she did in writing the story, and was willing to defend it in a way that was enjoyable and a meaningful part of the process of bringing a story to print. But most important, she cares deeply.

Victoria generated a surprising amount of excitement for our missions, values and success. She was always somebody I could count on to come through in a pinch, whether that meant working independently or under close direction with any member of our team. And she was on the constant lookout for ways in which she could add value to the company and product."

Akron Beacon Journal

Recommendation of Kerry Clawson
Editor

"Victoria is a fine journalist who writes with a rare intelligence, zeal and creativity. As Victoria's assigning editor, I could always count on her. While Victoria works well with others, she is also a true self-starter. Strong organizational skills are another part of what makes Victoria such a professional writer. She always takes great pride in her work, giving her all to every story, big or small."

Minx Design

Recommendation of Cecilia Sveda
Owner/Graphic Designer

"Whether it's full-time or freelance marketing/communications, writing/editing, web and social media initiatives, Victoria gives employers and clients 110% of her expertise and effort — and always makes their mission her top priority. She does all this with speed and accuracy, providing clever, compelling content. Her extensive research skills and ability to make the most of new technologies make her a valuable resource for organizations and individuals seeking to move their mission forward."

SBN / Smart Business News magazine

Recommendation of Diana McGonigal
former Associate Editor/Writer

"Victoria is an amazingly talented writer, a skilled professional and an accomplished project manager. She possesses the rare ability of painting masterpieces with words. Her writing weaves a tapestry of eloquent story and her editing expertise is stellar. She is also the most well-organized and creative person with whom I've had the privilege to work."

NVT Staffing

Molly Estes
Vice President of Sales

"Victoria contracted with us to provide Web strategy and copywriting for our new Web site, and she did a wonderful job. She was responsive, sensitive to our philosophy, and very thorough. One of the great things about working with Victoria was that she fully embraced the project, and her work demonstrated her complete investment in the project, both professionally and personally. We are very appreciative of her work."

Alecia Berman-Dry

Educator and Author

"Victoria is one of the most highly efficient people I know. She has been editing my work, both creative and professional for about 18 years now. Everything from my children's book to my resumes and my poetry has often passed through her hands. She will point out perspectives I missed, and she always delivers on time. I highly recommend her for any editing or writing project."

The University of Akron
E.J. Thomas Performing Arts Hall

Recommendation of Nancy Logan Barton
Marketing Manager

"Whatever the copy – be it for our program brochures, subscriber newsletters, Internet sites, media releases, or feature writing – Victoria turns out publicity materials that are vividly descriptive, genuinely entertaining and cleverly compelling.

Victoria also works well under deadline pressure, despite the time constraints. Drawing from her seasoned writing experience and impressive organizational abilities, she produces enormous amounts of quality copy in minimal time. We have benefited from her comprehensive capabilities, her keen ability to identify with a target audience, and her talent for producing quality copy."

Casey Publishing

Recommendation of Judy Casey
former Publisher

"I enthusiastically endorse Victoria's creative writing talents and savvy marketing skills. She has an exceptional talent for researching an idea, event, individual, or business, to create a communications or publicity piece that is a factual, flowing and compelling read. She clearly has a knack for organizational and creative strategy, and her ability to identify with her audience gives her communiqués an added edge. In addition, Victoria's resourcefulness, reliability and professionalism make her a preferred copywriter."

Proficiencies

 The backstory concept

By finding just the right angle and presentation, Victoria delivers content that enlightens and inspires diverse audiences. A talented storyteller, Victoria engages readers with effective techniques, among them, "backstories" — which are much more intriguing than a "blah-blah-yada-yada" description of what one does. As an accomplished, astute journalist, Victoria knows that people are more interested in ...
▪ the vision that inspired your mission
▪ how you accomplish your mission in ways that distinguish you from everyone else
▪ how your ideas, products or services help others achieve their goals
▪ how people can relate to lessons you learned along the way

In this storytelling process, Victoria creates content that enlightens and inspires target audiences.

Other creative strengths 

storytelling and blogging social marketing certification social media

coding digital photography animated presentations design & branding

Portfolio

Serving the public and private sector as a writer-editor and content developer, Victoria's forte is communications strategy and content creation to advance ideas, initiatives, products and services. By finding just the right angle and presentation, Victoria delivers print and online content that moves missions forward.

Tap images to access journalism clips and other digital content organized within categories of interest ▼
  • Business Leaders

    Agents of Change
     Profiles of businesses and leaders who make things happen — revealing successes, failures and lessons learned
  • Not-for-Profit

    Humanitarian Missions
     Featuring not-for-profit organizations and people who advance humanitarian missions — and those they help
  • Policy & Politics

    Making a Difference?
     Coverage of political, social and economic issues that shape U.S. and foreign policy
  • Academic

    Lessons Learned
     Strategic communications for academic institutions — from "adolessons" to higher learning
  • Regional Promos

    Advancing Economic Growth
     Magazine articles, special sections and blog posts spotlighting regional achievements and municipal offerings
  • Marketing/Communications

    Getting the Word Out
     Marketing/Communications projects ranging from executive and organizational messaging to press releases, advertising copywriting and commemorative publications
  • Arts & Lifestyles

    Joie de vivre
     This is the life — from arts, entertainment and dining to fashion, lifestyles ... and travel to get away from it all
  • Backstories Forward

    Interactive Animation
     Whimsical interactive "backstories" animation
  • Eye Candy

    Global Shutterbugging
     Featuring people and places photographed around the world by Victoria Colette

Awards & Publications

Excellence in Journalism

Victoria has authored hundreds of articles to promote business, education, technology, environmental issues, policy, health care, finance, philanthropy, arts, lifestyles, travel and other topics. Her work has merited first- and second-place Excellence in Journalism Awards from Press Clubs of America and Society of Professional Journalists.

First Place Personality Profile ▼

First Place Business Feature ▼

Best Consumer Reporting ▼

Second Place Technology Writing ▼

Accolades from Top Brass

A Pentagon Backstory ▼

Bylines for Victoria Colette

have appeared in the following publications ▼



Résumé & Project Highlights

  • Backstories Forward

    Copywriting, web content development, and social media management for integrated marketing and communications strategies ▼
  • TIAG® (The Informatics Applications Group, Inc.)

    Storyteller, Branding/Communications Strategist and Social Media Manager ▼
  • U.S. Department of Defense • Office of the Under Secretary of Defense for Policy

    IT Analyst and Communications Strategist, Web Content Developer, Writer-Editor (supporting TIAG® federal contract) ▼
  • U.S. Department of State, The George Washington University, Mercer

    Researcher, Writer-Editor and Web Content Developer ▼
  • American Red Cross National Headquarters

    Lead Writer for Online Stewardship/Development ▼
  • Special Olympics National Headquarters

    Staff Writer-Editor ▼
  • Full Circle From France and The Parisian

    Author and Paris Correspondent ▼
  • The University of Akron

    Staff Writer and Marketing/Media Specialist ▼
  • A Word Winning Communications

    Media/Public Relations Specialist and Writer-Editor ▼

Get in touch

Copyright ©2013 Please respect copyright laws. Do not copy or republish these original works and images. Plagiarism of any form will be detected and I won't be happy if I have to track you down. ツ
-VCR